Business Toolbox Terms 0.0 / 5 ? Business StudiesMarketing mixASEdexcel Created by: Nancy MaziwisaCreated on: 12-12-19 10:25 design mix consideration of a products aesthetics, function and economic manufacture 1 of 7 function features of a product, quality, durability, strength, what does it do? 2 of 7 product and service design design means finding the right balance between creating something people desire, they can afford to buy, that works reliably 3 of 7 promotion persuading people to buy a product or service 4 of 7 merchandising the layout of products in store 5 of 7 branding a brand is a name, design or symbol which identifies one company's products from another company 6 of 7 skimming pricing strategy selling the product at a premium, usually when the product has a USP 7 of 7
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