Business Studies 0.0 / 5 ? Business StudiesStarting a businessGCSEEdexcel Created by: sylwiaswierczekCreated on: 29-04-16 13:01 Goods Products which are often made or assembled far from the customer. 1 of 10 Services Provided directly to the customer. The business is in regular contact with a customer. 2 of 10 Mind Mapping A process which allows you to brainstorm and structure your ideas on paper. 3 of 10 Qualities of an Entrepreneur Dedication, honesty, leadership, commitment, drive, passion, persuasive, understand numbers, build relationships, risk taker. 4 of 10 Copyright Applies to written work, occurs automatically and lasts a lifetime. Affects publishing, music, computing and the internet. 5 of 10 Quantitative Research Research which can be expressed as numbers and statistically analysed. 6 of 10 Qualitative Research Research which gains in-depth and detailed answers and opinions. 7 of 10 Premium Price Charging a higher price, gives the image of quality. 8 of 10 Differentiation Making a product different from others in some way - name, quality, design, packaging, customer service. 9 of 10 Marketing Mix Also known as the 4P's which are; product, price, place, promotion. 10 of 10
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