online retailing

?

online retailing: where a company sells goods and services on the internet 

Advantages

  • enters new market segments
  • business owner can access the business from anywhere
  • modern day, follows trends, which shows growth
  • fewer staff which lowers labour costs, fixed costs

Disadvantages

  • intangible, consumers cant try before buying
  • wary of unsecure payment
  • not everyone has access to the internet
  • need expertise
  • harder to form customer relationships

Evaluation

Comments

No comments have yet been made