Business plans - BUSS1 - Chapter 4
- Created by: livviecoles
- Created on: 26-03-14 18:09
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- Developing business plans
- what is the purpose of them?
- it is report describing the marketing strategy, operational issues and financial complications
- benefits
- clarify objectives to entrepreneurs
- lets the owners know exactly what needs to be done
- helps to persuade lenders to invest capital
- reviewed as a valuable tool for the running of the business
- problems
- needs to be accurate and realistic
- underestimate how much it'll cost
- overly optimistic view
- overly optimistic in sale forecasts
- content of a business plan
- details about the business
- personal information
- Objectives
- Marketing plan
- Production plan
- Fixed assets
- Financial forecasts
- details of finance needs
- Collateral offered
- Long-term plans
- SWOT analysis
- sources of information and guidance
- small business advisory services
- Businesslink.uk
- Princes' Trust
- Local enterprise agencies
- what is the purpose of them?
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